At Bodhi Links I follow these following steps to build quality White Hat Backlinks for you:
Step 1: Finding Our Fit
Before anything, it’s important that we vibe well and have aligned goals! I want to make sure I can truly help you, and that we can collaborate smoothly.
Step 2: Understanding Your Business
Once we’re ready to roll, I dive deep into learning more about your business. I want to know how you want to be perceived, what your dream clients look like, and the specific keywords you want to rank for.
Step 3: Competitor Analysis
Time to scope out the competition! I reverse-engineer your competitors’ backlinks and analyze the websites that rank for your target keywords.
What’s working for them? What content strategies are paying off? How Bodhi Links can help you stand out? This helps us figure out what we can replicate and improve on in your niche.
Step 4: Content Audit
Next up, I evaluate your existing content. Got any goldmines we can use for outreach? I look for anything that stands out—whether it’s data-rich, hilarious, highly educational, or just plain awesome.
This could be infographics, lists, articles, videos—anything with linkable potential. I’ll compile everything into a spreadsheet and note what keywords they rank for.
Step 4b: Content Creation (If Needed)
If we’re a little light on content, no worries! I’ll pitch ideas for link-worthy assets you can create, whether that’s in-house or through a freelance writer (I can even hire one for you!).
The goal is to produce something fast that resonates with your audience and opens doors for backlinks.
Step 5: Building a Prospect List
I create a prospect list of around 200 high-potential sites that align with your brand. These aren’t just any sites—they’re real businesses with authority and credibility in your niche, or at least poised to grow in that direction.
I dig deep using Google operators, hunting down prospects through tools you use, sites that mention your brand but haven’t linked to you yet, business expos you’ve attended, and even Facebook or Instagram groups.
Step 6: Outreach with a Personal Touch
Here’s where the magic happens: outreach. At Bodhi Links, I make sure every email I send feels personal and genuine—none of that spammy stuff. I carefully segment my prospects into groups based on trends, humor, or interests in their niche, making sure they feel like I’ve taken the time to assess their site.
Depending on whether I’m pitching a linkable asset or a guest post, I tailor my approach to show why it’s a perfect fit for their audience.
Revise & Repeat
If something isn’t working, I pivot and try a new angle. My writing style? I keep it friendly and quirky, but I also adapt to match the recipient’s tone. And don’t worry, I’m not a pest! If I don’t hear back after two follow-ups, I’ll gracefully step back.
With me, you’re getting a quality White Hat link-building strategy that’s personalized, transparent, and most importantly—effective. Let’s boost your business with the power of quality backlinks! Contact me today.
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